by Idalia Rodriguez | May 29, 2025 | Blog
Investors face significant demands for their time and every message competes for relevance, but impactful IR videos offer a powerful edge. The best video content should be approached as a vital strategic communication that offers an engaging format to communicate...
by Idalia Rodriguez | Jun 27, 2024 | Blog
Investor relations (IR) professionals have many opportunities to enhance their communications strategies and better reach their target audiences. According to IR Magazine’s 2023 Global Investor Relations Practice Report, just under 80% of IR leaders surveyed said that...
by Idalia Rodriguez | Apr 12, 2024 | Blog
Investor relations (IR) and marketing teams working together make a great partnership. They can provide significant value to an organization’s brand by fostering trust and engagement with stakeholders. However, in most organizations, these roles are separate and...
by Idalia Rodriguez | Apr 5, 2024 | Blog
Note: This article was originally published in the fall 2023 edition of NIRI’s IR Update™ magazine. Ethical policies, decision-making and behaviors in the investment community are more than a moral imperative — they are critical to the welfare of capital markets, the...
by Idalia Rodriguez | Dec 4, 2023 | Blog
For investor relations (IR) departments and senior leadership teams, explaining shifts in stock price is critical for formulating an appropriate response, particularly when market valuations diverge from management’s expectations. But in today’s equity markets,...